top of page

DOVE JAPAN HAND WASH

Client : Unilever Japan

Following the success of Dove self-foaming body wash, a new hand wash range is to be designed with the following considerations: to clearly communicate it is a hand wash product, to have differentiated foam sensorial from Dove self-foaming body wash, and to introduce variant differentiation between Deep Nourish and Sakura variants.

 

The overall look and feel of the new hand wash design alludes premium Japanese hand wash codes and gentle care through the restrained typography and ingredients art direction.

DOV0030_CS6_Dove_110520_CD_Sakura2.png
DOV0030_CS6_Dove_110520_CD_Core2.png

Other Design Exploration

DOV0030_CS3_Dove_YL_210420_R2-2 Sakura.png
DOV0030_CS3_Dove_YL_210420_R3-3 Sakura.png
DOV0030_CS3_Dove_YL_210420_R1-4 Sakura.png
DOV0030_CS3_Dove_YL_210420_R2-2 Nourish.png
DOV0030_CS3_Dove_YL_210420_R3-3 Nourish.png
DOV0030_CS3_Dove_YL_210420_R1-3 Nourish.png
Dove_JapanHW_YL.jpg
bottom of page